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Doing Business in Emerging Markets Certificate Program

The days of isolation are over. Today, even the smallest niche business can be a global enterprise. The Doing Business in Emerging Markets Series prepares you with the global skills you need to capitalize on the incredible opportunities — and reduce the risks — of doing business in the world’s fastest-growing markets. Whether you need to conduct business in China, India, Russia or Latin America, this unique series of certificate courses prepares you with the mindset and practical skills to successfully navigate the cultural and political environments of these key emerging markets. Through critical case studies, self-evaluation tools and more, you’ll develop the cultural competence, strategic insight and negotiations skills to build successful partnerships, manage joint ventures and create competitive advantage.

Each instructor-led certificate course provides you with the latest critical information directly from leading educators who have lived and worked in these rapidly growing economies. Courses include:

Doing Business in China
Doing Business in India
Doing Business in Russia
Doing Business in Latin America
Multicultural Negotiations

Course Outlines

Doing Business in China
Instructor: Nandani Lynton, PhD, C. Roe Goddard, PhD, Karen S. Walch, PhD

No matter the industry or profession, your knowledge of what will certainly be the most influential economic power in the coming decades is critical. The Doing Business in China certificate course empowers you with the knowledge and practical skills to navigate the cultural and political environment of contemporary China to enhance your organization's global competitiveness. You’ll gain a deeper understanding of the Chinese consumer, acquire strategies for identifying and measuring potential markets in China, obtain proven techniques for addressing infrastructure challenges and more. Whether you’re transferring to a new position, creating a company from scratch, setting up a distribution channel or exploring new markets for products and services, this course helps you adapt your individual business style to achieve optimal success in the world’s fastest-growing economy.

Doing Business in India
Instructor: Sundaresan Ram, PhD, Kishore C. Dash, PhD, Karen S. Walch, PhD

With 1.1 billion people, India is second only to China in population. Some experts estimate the middle class of India to be as large as the entire population of the United States — and it’s growing fast. Now is the ideal time for professionals to develop a working knowledge of the customs, culture, risks and rewards of conducting business in India. Thunderbird’s Doing Business in India certificate course provides you with the specialized knowledge and skills to develop successful partnerships in India, bridge cultural gaps, handle leadership and management issues and more. This dynamic, instructor-led course provides the training to adapt your business style to achieve optimal success in the world’s fourth-largest economy.

Doing Business in Russia
Instructor: Olufemi Babarinde, PhD, R. Terry Stockham, PhD, Karen S. Walch, PhD

With the world’s largest resource of raw materials and the recent establishment of a consumer economy, Russia has become a prime location for investment and business. Now is the ideal time for professionals to develop a working knowledge of the customs, culture, risks and rewards of conducting business in Russia. Thunderbird’s Doing Business in Russia course provides the specialized knowledge and practical skills to develop successful partnerships, negotiate with your Russian business partners, assess infrastructure challenges and more. Whether you’re transferring to a new position, creating a company from scratch or exploring new markets, this course helps you adapt your individual business style to achieve success in one of the world’s fastest-growing economies.

Doing Business in Latin America
Instructor: Roy Nelson, PhD, Humberto Valencia, PhD, Karen S. Walch, PhD

Conducting business in Latin America can be complex. Success requires more than just developing an understanding of local customs – it takes a change in mindset and the ability to forge important new business relationships. The Doing Business in Latin America course provides you with the practical skills and knowledge to navigate the cultural and political complexities of Latin America as a whole, with a particular focus on Brazil. You’ll gain a deeper understanding of the Brazilian consumer, Latin American preferences concerning time, power, structure and communication, key methods for formulating negotiations and much more. With the rapid growth of these economies, now is the ideal time to gain a working knowledge of the customs, culture, risks and rewards of doing business in Latin America.

Multicultural Negotiations
Instructor: Karen S. Walch, PhD

Negotiations are delicate operations that need to be handled with the utmost care. Crafting agreements is challenging enough when both parties are from the same culture; involve different customs and cultures, and misunderstandings can quickly arise. Thunderbird’s Multicultural Negotiations certificate course gives you the framework and practical skills to bridge cultural gaps and develop a winning negotiation strategy. You’ll discover powerful tools to help you maximize leverage, minimize miscommunication and thoroughly prepare to execute your negotiation plan. This in-depth, eight-week course empowers you with the latest techniques so when it comes time to construct an agreement, you’ll be confident and in the best position to secure your desired outcome.



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Benefits

Discover your own cultural preferences and how they compare to those of your international counterparts

Navigate international management structures and decision-making processes

Reduce the risks of doing business in emerging

Understand the Chinese, Indian, Russian and Latin American consumer

Develop management strategies specific to negotiation in each region


What Students Are Saying

“My son and home are in Vienna, Austria. My parents live in Denver, CO, USA. And my work often involves projects in Africa. Wherever life takes me, I just pack up my studies and go. It’s the ultimate in distance learning.”

L. Illichmann, Vienna, Austria


Program Schedule

All classes begin the 1st of each month.